Digital Transformation in Pharma
At a glance
Type of problem
Sales & New Leads
Number of Employees
IT company that delivers solutions which maximize business profits and efficiency. 19 years experience in this field. Present in Romania, Holland, US, Belgium and UK.
Our Client needed to promote its solutions and expertise in digital data building to decision makers in the pharmaceutical industry in Romania.
Oameni și Companii developed a program of professional debates – Digital Transformation in Pharma -that would address digital technology issues for the Global Pharma Management community.
Decision makers in pharmaceutical companies in Romania – about +300 persons
Offline – professional debates
Online – digital report, media promotion on Oameni si Companii digital platforms
2 debates in Bucharest
Topic 1: Building and using data for intelligent decision making
Topic 2: What is digital data in health and how it is used. How artificial intelligence works today in pharmaceutical and health industries
Marketing & Communication Toolbox
The Client was promoted in the invitation campaign (main speaker presented)
The Client had a dedicated slot in the event agenda
The Client’s presentation was distributed to all attendees and Client’s contact information provided to attendees for future information
Client logo and staff promoted on event materials
50 Pharmaceutical managers attended Client’s presentation
+300 Pharmaceutical managers received information about Client’s solutions
+1,500 Subscribers to Oameni si Companii digital platforms received information about the Client
Timing & Budget