Global IT Manager – Information security in the digital age
Case Study
At a glance
Field
Type of problem
Product
Community Access Pro
The CLIENT
Industry
ITC
Turnover (EUR)
3000000
Number of Employees
40
IT solutions & Cybersecurity provider
The CASE
Issue
Client needed to launch and promote an innovative software platform.
Our Solution
A communication program addressing a community of IT Managers in all fields of activity.
Implementation
2 editions of National Conference “Global IT Manager – Information security in the digital age”
national conferences organized in February 2019, attended by representatives of IT companies and public administration. Agenda included specific topics in of cybersecurity (presentations, case studies, stands). Half day conference. Tentative agenda: 2 sessions of 90 min each, with 4 themes (2/session). Duration 9.00-14.00.
Marketing & Communication Toolbox
Dedicated agenda
Branding for the Partner
Selection of invited guests
Results
Attendance above expectations, over 90 participants at each edition